Besides the classical trick-trick-trick videos, there are more and more artistically inspired projects coming up.
Snowboarding as a subculture is in an interesting place right now.
That was it they let me write my love letter. I have talked to David at Hillton about this a few times in the past and at some point, he called me up and said he has this project and would love to have me on board with absolute creative freedom and Sevi in front of the lens. I wanted this potential film to be cinematic, of high production value and with interesting snowboarders in front of the lens. Yet, as a filmmaker, I always had the idea in the back of my mind to write a filmic love letter to snowboarding at some point because I didn’t want a capitalistic exploitation destroy the beauty of this thing we all love.
#CRAZY SNOWBOARD VIDEO PROFESSIONAL#
I used to be part of this as a professional snowboarder and took some time off to reflect. There’s a lot of exploitation from big brands under the cloak of a “lifestyle”. What was it about CHROMA that lured you back in and has this project inspired you to take on more snowboarding jobs in the future?Īfter all these wonderful Atagge projects a few years ago, I found myself in a place where I was questioning a lot of what was happening in the snowboard industry. You haven’t been as involved with snowboarding projects recently.
0 kommentar(er)
